Crowne Plaza Melbourne
1-5 Spencer Street, Melbourne
Accessible Tourism Masterclass
Date: Tuesday 1 May
Venue: Crowne Plaza Melbourne, 1-5 Spencer Street, Melbourne
Price: $280 pp inc GST
Includes: morning tea, lunch, afternoon tea, online training and face-to-face training
Accessible tourism is one of the most under-serviced sectors in travel, yet the latest research shows it has the potential to drive significant business growth for operators that understand the market.
The main objective of this full day workshop is to improve your understanding of travellers with a disability, to enable you to personalise the experience, meet their needs and grow your share of this market.
We will address any misconceptions you may have and demonstrate that being an accessible and inclusive tourism operator is a lot easier and more cost effective than you may think.
This workshop will:
The workshop will cover:
Nicole Healy - Tourism, Events and Visitor Economy branch, Creative and Visitor Economies. Nicole will share the key insights from the latest accessible tourism research revealing who are the travellers with accessibility needs and what are their biggest barriers to travel.
Bill Forrester - Travability. Bill will focus on product development and how simple tweaks to your product offering can make a world of difference to the inclusiveness of your experience for travellers with a disability.
Greg Atkins, Travellers Aid. Greg will provide you with customer service training that gives you confidence to interact with and assist people with disability. This training will also provide an understanding of the legal responsibilities of service providers.
Business operators. Hear from a few key operators that are excelling in the provision of accessible tourism, with real examples of how they’ve adapted their product to become more inclusive. They’ll answer any operational questions you may have.
Please note that to ensure you get the most from this workshop, there will be a short online component to be completed prior to the workshop.