Australian Accommodation Monitor (AAM) results for the 2016-17 financial year

The Australian Accommodation Monitor (AAM) results for the 2016-17 financial year, were released by Tourism Research Australia (TRA) on Wednesday 18 July 2018. 

What the 2016–17 AAM includes

  • number of establishments
  • number of rooms
  • room occupancy rate
  • average daily room rate
  • revenue per available room.

Key results for Victoria

For Victoria, a sample of 327 properties, with 10 or more rooms, out of a census of 937 properties (or 32,529 rooms out of a total 50,546 rooms) are included in the 2016-17 results. Results show:

  • 18.1 million room nights available
  • 14.4 million room nights occupied
  • $2.6 billion in revenue
  • 79.6% occupancy rate
  • Average daily rate of $181.14
  • Revenue per available room (RevPar) of $144.16 

Further information

Results including a summary infographic, STR report, and detailed excel tables are available on the TRA website. 

How the results are measured

The AAM measures and tracks the performance of the Australian accommodation industry. This is a commercial solution for the national collection of accommodation data following the cessation of the Australian Bureau of Statistics Survey of Tourist Accommodation (STA). 

STR, a global data analytics provider, conducts the AAM. The AAM has a different methodology to the STA and relies on voluntary participation – therefore data from these two collections are not comparable. The AAM can provide information down to the tourism region level, as long as there are enough accommodation providers in the region to generate reliable statistical information, while ensuring the confidentiality of individual information. Details are included per tourism region on the census vs sample for properties and rooms.